Brand & Product Positioning, Communication Guidelines, Communication Guidelines, Media Strategies (Globally/Per Market), US & European Media Implementation, Show & Event Media Integration, Editorial Trafficking & Showroom Support, Feature Story Campaigns (Globally/Per Market), New Designer Introductions, Re-launches of Established Brands, Women's, Men's & Accessories Expertise, Mainline & Secondary Line Programs, New Product Launches, Digital Media Initiatives, Celebrity Outreach, Media Training.
FASHION SHOW & EVENT MEDIA
Highly Strategic Approach to Fashion Shows and Events, Media Plan Development, Guest & Invitation Coordination, Fully Integrated with Fashion GPS, Pre-Seating & Guest List Management, Expertly Trained Onsite Agency Publicists, Seating Management, Front Door & Guest Check in Management, Interview Schedules & Media Opportunities, Tracking & Managing Key Reviewers, Distributing Communication Points on Collection, Celebrity Outreach & Management, Collaboration with Production.
Digital & Technological Strategic Consultation, Identifying New Digital & Technological Opportunities, Sourcing Digital & Technological Experts & Talent, Digital Media Plan Development & Implementation, Social Media Management, Digital Launch Event Development & Implementation, Exclusive Offering of Digital Fashion Show Platform, Initiation & Management of Digital Content & Experiences.
FASHION & EVENT PRODUCTION
Project Definition & Development with Global Perspective, Develop Original Concepts & Innovative Design Direction, Integrate In-House Departments & Outside Consultants/Agencies, Site Research + Design & Management, Vendor Management, Communication & Logistical Expertise, Creative Talent Sourcing & Management, Calendar & Schedule Development & Management, Direct & Execute Event Production, Event Wrap Up & Feedback.
Show Development & Management with Clients & Creative Talent Pertaining to All Collection Related Needs/Timing, Cultivate Agency Relationships with Creative Talent & Applicable Agents, Cultivate New Production Opportunities with Emerging Talents, Cultivate Varied Production Opportunities, such as Photo, Digital, Casting, Entertainment, Manage & Lead Internal & External Teams Through Various Aspects of Fashion Production, Digital Documentation of Clothing & Accessories Process, Execute All Backstage Management, Choreograph & Direct Show, Show Wrap Up & Feedback.
Ideation & Conceptualization, Trend Identifications, Digital & Media Plan Development, Fashion Show & Event Planning, Providing & Sourcing Experts & Creative Talent.